市场营销硕士课程可让您全面了解消费者决策制定和战略流程，从而为成功的市场营销职业做好准备。Internet技术，数字化和社交网络的进步正在改变与客户和合作伙伴的业务交互。MS专注于数字营销，可为您提供前沿的战略和分析技能，以在数字环境中蓬勃发展。您将学习必要的技术基础，以成为现代商业世界中领先的数字营销工作。
The Master's in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepares you for a successful career in marketing. Advances in Internet technologies, digitization and social networking are transforming business interactions with customers and partners. The MS concentration in Digital Marketing provides you with cutting-edge strategic and analytical skills to thrive in a digital environment. You will learn the necessary technical foundations to become a leader digital marketing efforts in a modern business world.