学历文凭
Bachelor Degree
专业院系
销售和营销
开学时间
课程时长
课程学费
国际学生入学条件
IDP—雅思考试联合主办方
雅思考试总分
6.5
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- 雅思总分:6.5
- 托福网考总分:79
- 托福笔试总分:160
- 其他语言考试:Pearson's PTE 53
课程简介
When you wear your favorite outfit, sip your latte, or download a popular catchy song, you are touching the result of marketing. Behind it all are creative brand managers, savvy market researchers, and problem-solving sales reps, along with scores of other strategic marketers. They delve deep into consumer lifestyles, identify niche markets, and analyze consumer insights to understand how consumers interact with the world and use the products they encounter. Our bachelor's degree in marketing explores all these issues and more. As a student, you'll engage in every aspect of the marketing world and immerse yourself in hands-on learning and internships. Our curriculum explores the full spectrum of marketing, including advertising and sales, social media, product design, buyer expectations, and managing customer needs while creating and maintaining relationships with customers and suppliers.
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