市场营销工商管理硕士
Master of Business Administration in Marketing
  • 学历文凭

    Masters Degree

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

Achieved a grade point average of at least 2.750 from a U.S. institution, or its equivalent from a foreign institution, and no background deficiencies in the desired field of graduate study. Students with background deficiencies may be admitted on a conditional basis. In certain instances, the GPA may be based on the last 60 credit hours of coursework (or nearest semester or term break to this). Many departments require a higher minimum grade point average

Graduate Management Admission Test/Graduate Record Examination (GMAT/GRE) scores overall score and component (i.e., verbal, quantitative and analytical writing) scores are evaluated. The GMAT/GRE must have been taken within the last six years,1
Personal Goals essay that clearly articulates the applicant's reasons for seeking admission (500 words maximum),
Two reference forms completed by faculty, employer or suitable referee,
Current resume (career-based work experience is desirable but not required), and
International students are required to have a minimum score of 570 (paper-based), or 88 (internet-based) on the Test of English as a Foreign Language, or an overall band score of 7.0 on the IELTS.
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雅思考试总分

7.0

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  • 雅思总分:7
  • 托福网考总分:88
  • 托福笔试总分:570
  • 其他语言考试:PTE Academic 65
CRICOS代码:
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课程简介

威奇托州立大学巴顿商学院获得了AACSB认证的工商管理硕士(MBA),为学生在商业,政府,健康相关组织和其他机构中的领导能力作准备。作为Barton MBA学生,您将:支付该地区最负担得起的学费享受灵活的夜校课程,从四个方向中进行选择:金融,医疗保健管理,企业家精神和创新以及业务分析和信息管理MBA市场营销集中度您将了解创建和管理面向客户的营销功能的问题和挑战。重点放在收集和分析营销情报,了解客户和竞争环境以及制定适当的营销计划上。高级课程通常涉及案例和/或应用学习项目。
The AACSB-accredited Master of Business Administration degree from Wichita State's Barton School of Business prepares students for leadership in business, government, health-related organizations and other institutions. As a Barton MBA student, you'll pay the area's most affordable tuition and enjoy flexible evening classes.<br>The MBA marketing concentration equips you to understand the issues and challenges of creating and managing a customer-oriented marketing function. Emphasis is placed on gathering and analyzing marketing intelligence, understanding customers and the competitive environment, and developing appropriate marketing initiatives. Advanced courses typically involve cases and/or applied learning projects. Most MBA classes are eight-week hybrids, where you attend class once a week and also complete work online.
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