工商管理硕士-市场营销
Master of Business Administration - Marketing (36 Credits)

纽约州立大学石溪分校

US

QS排名:

  • 学历文凭

    Masters Degree

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

A. A bachelor's degree with a minimum grade point average of 3.0. In exceptional cases, students not meeting the GPA requirement may be considered for admission on a conditional basis. Official transcripts can be mailed directly to the College of Business or sent electronically to CoBadmissions@stonybrook.edu. We strongly encourage foreign transcripts to be evaluated by World Education Services (WES) or another NACES member association.

B. Aptitude for quantitative analysis, demonstrated through previous coursework, standardized tests, or practical experience. All applicants must have successfully completed an introductory calculus course or alternate advanced math course with a grade of C or higher.

C. Submission of Graduate Management Admission Test (GMAT) scores or GRE scores

D. Three letters of recommendation, one of which, if possible, should be from a professional working in a private company or public agency who is capable of evaluating the applicant's motivation and potential. The three letters of recommendation should also include at least one from a college faculty member, counselor, or administrator. Letters of recommendation should be submitted through ApplyYourself.

E. Applicants whose first or primary language is not English, must submit one of the following:

A TOEFL internet-based score of 80 or above

An IELTS test with an overall score of 6.5 or above, with no sub-scores below 6.0F. Acceptance by both the College of Business and the Graduate School.

Students who have earned a Bachelor's degree in business are eligible to apply for a 36 credit track. Students will take 12 three- credit courses, which includes seven required core courses and five elective courses. Four of the 5 elective courses must be taken in the respective degree subject area or from one of the concentrations.
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雅思考试总分

6.5

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  • 雅思总分:6.5
  • 托福网考总分:80
  • 托福笔试总分:160
  • 其他语言考试:Duolingo - 105
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课程简介

商学院提供市场营销硕士学位。该学位为有或没有商业背景的学生做好准备,以从事企业,医疗保健组织,政府机构和非营利企业的战略营销管理职业。该学位课程将为学生提供进行营销计划的战略分析,开发,执行和衡量所需的理论,方法和系统。它还将包括在商业,会计,财务,运营,管理和领导力方面的广泛技能和知识,并允许在营销领域开设4个课程,使学生能够接触到各种类型组织中的营销职能的各个方面。课程轨道包括针对拥有商业学士学位的学生的36学分,以及针对拥有非商业学士学位的学生的48学分。无论采用哪种轨道,都无需工作经验。该课程可以
In today's world of constant change and extraordinary opportunity, the need for business education has never been greater. Our graduate business degree programs are taught by leading Stony Brook faculty. They are complemented by key executives recruited as visiting professors from throughout the tri-state regionindustry leaders who have built stellar careers in today's global business world. Our students participate in a vibrant learning environment where they gain the knowledge, skills, and insights necessary to manage complex organizations. Our dedicated faculty has both academic and business experience, and teaches not only the broad principles of management, finance, and marketing but also the more intangible aspects of leadership, communications, and business strategy.<br><br>The College of Business offers an MBA in Marketing Degree. This degree prepares students, who may or may not have a background in business, for careers in strategic marketing management of businesses, health care organizations, government agencies, and non-profit enterprises. The degree will equip students with the theories, methods and systems needed for the strategic analysis, development, execution and measurement of marketing programs. It will also include broad skills and knowledge in business, accounting, finance, operations, management, and leadership, and allows for 4 classes in the marketing area, allowing students exposure to various aspects of the marketing function across various types of organizations.
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世界排名

251

数据源:泰晤士高等教育世界大学排名

关于纽约州立大学石溪分校

石溪大学(简称 SBU)成立于 1957 年,位于纽约州长岛,是一所充满活力的公立大学。该大学共有约 25000 名学生,其中包括 17000 多名本科生,支持着一个庞大而多元化的学术社区,同时提供丰富而令人兴奋的大学体验。该大学提供广泛的本科、研究生和博士课程,涵盖多个领域。该校在科学、工程和医学方面拥有坚实的基础,并辅以艺术、人文和社会科学课程。热门专业包括生物医学工程、海岸环境研究和计算机科学,每个专业都将学校的前沿研究与基于实践经验的学习相结合,为学生完成学业后从事专业工作做好准备。根据2024年《美国新闻与世界报道 》,SBU 在纽约州公立大学中排名第一,在全美公立大学中排名第 26 位。同一份研究报告还将该大学的社会流动性排在全美第 12 位,并跻身全美十大最多元化大学之列。SBU 是纽约州立大学(SUNY)系统的一部分,并于 2022 年被纽约州州长正式指定为纽约州立大学的两所旗舰大学之一。该大学的长岛校区为学生提供了一系列美丽的海滩,同时还拥有靠近纽约市的所有优势,为学生提供了丰富的教育和课外活动机会。

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