工商管理学士-市场营销
Bachelor of Business Administration in Marketing

德克萨斯大学奥斯汀分校

US

QS排名:66

  • 学历文凭

    Bachelor Degree

  • 专业院系

    销售和营销

  • 开学时间

  • 课程时长

  • 课程学费

    汇率提示

国际学生入学条件

Your High School Transcripts and Any College Transcripts
Please submit documentation showing that you have completed (or will be completing) an accredited secondary school series equivalent to that of a U.S. high school. Please ensure your official record or transcript (mark sheet) shows your secondary work and grades (or marks) from 9th to at least the end of 11th grade. You will need to include 9th grade even if that work was completed at a different institution. You should also include copies of your official final examinations taken at the end of the secondary school program, including external exams such as the General Certificate of Education (GCE) O and A level examinations, school leaving certificates and matriculation exams. If you have earned any college credit (including dual credit) while in high school, submit official transcripts to UT Austin. Please provide official English translations together with the original language records.
High School Prerequisites - You must complete or be on track to complete certain high school coursework to be competitive for admission.
SAT/ACT Scores - Students should submit at least one set of scores directly from the testing agency. We do not require the SAT Essay or ACT Writing scores. Scores included in transcripts and copies of score reports dont meet this requirement. When you ask the testing agency to send your scores, use the codes the agencies have designated for UT Austin:
SAT 6882
ACT 4240
Resume
Letters of Recommendation

TOEFL: 79 (internet-based test)
IELTS: An overall band of 6.5 on the Academic Examination
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IDP—雅思考试联合主办方

雅思考试总分

6.5

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  • 雅思总分:6.5
  • 托福网考总分:79
  • 托福笔试总分:160
  • 其他语言考试:NA
CRICOS代码:
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课程简介

卓越营销是每项成功业务的关键基础,因为它对产生可盈利的收入负有最终责任。营销人员帮助公司发现和利用新的技术和市场机会,并在瞬息万变的竞争格局中创建强大的品牌和忠实的客户。在对客户,竞​​争对手和整个商业环境有透彻了解的基础上,营销人员制定并实施策略,以为其公司取得市场和财务上的成功。他们这样做的目的是确定最能满足公司需求的客户,以合理的价格为他们提供精心设计的产品和服务,通过合适的分销渠道提供这些产品和服务,并通过创新的,信息丰富的,和有说服力的沟通。麦考姆斯市场营销学士学位在《美国新闻与世界报道》中排名
The Marketing major is one of the top-ranked programs in the nation by U.S. News & World Report, and it prepares you to succeed in fast-paced marketing environments.<br>Marketing students are on the cutting edge of the business world. Texas BBAs who enter the Marketing major are learning how all the data gathered about individuals and consumers in general is changing how goods and services are presented to the public. Marketing students learn from leading faculty and gain in-demand skills, including: the latest and best practices in consumer relations, the attributes that make a brand successful, trend awareness of buying and selling in an increasingly digital world, and how to use data-driven marketing. Marketing students excel across industries and often pursue these careers: Account Executive, Account Representative, Consultant, Assistant Buyer, Associate Product Manager, Business Analyst, Executive Trainee, and Market Analyst
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学校排名

世界排名

39

数据源:泰晤士高等教育世界大学排名

关于德克萨斯大学奥斯汀分校

作为一所长期排名Top15的美国公立大学,UT-Austin算得上是实至名归。位于奥斯汀大学城内的校园拥有总人数排名全美第5的大学人口。提供常青藤级别高等教育的UT-Austin,学费仅仅保持在一般公立大学的水平,难怪每年都能吸引50000多名学生在此就读。UT-Austin 135个专业中,属商科和工程学专业最为强势。本科生除了可以在10个本科商科专业中任选其一之外,还有机会参加专门为MBA学生设计的快速商务课程。工程学方面,UT-Austin所有的本科工程学专业全部至少排名美国Top20,其中很多属于全美10强的行列。用学生自己的话说,我们的工程学毕业生不用找工作,而是被工作找。奥斯汀不是一个典型的大学城,但它可以算是去UT的决定性因素之一。位于第六大道的夜生活中心,充满了各种酒吧和餐馆,在这里你可以欣赏到各种专业级的音乐表演,从爵士乐到摇滚到蓝调音乐到民谣。奥斯汀的另外一个名字是“蝙蝠城”,春天和夏天有许多墨西哥皱鼻蝙蝠生活在国会大道桥的下面。这是北美最大的城市蝙蝠群体。和现场音乐会一样,抓蝙蝠是奥斯汀最为流行的活动。

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