市场营销专业的学生将学习进行市场研究，了解消费者的行为以及创建有效的广告和促销活动。除了营销基础之外，他们还学习其他跨职能业务领域（会计，物流等）的基础知识，从而为他们提供在管理级别角色中工作所需的环境。他们通过从专业销售原则到数据分析的一系列选修课中进行选择来专门研究营销技巧。市场营销专业是一个64学时的有限注册计划。该计划每年接受90名学生，在秋季学期开始营销课程。鼓励学生在入学后每学期修12-15个学分，以便他们可以在3-4个学期内毕业。学生将在第一学期学习营销初中核心课程，即10个学分的课程。
Marketing students learn to conduct market research, understand consumer behavior, and create effective advertising and promotions. In addition to their marketing foundation, they learn the basics of other cross-functional areas of business (accounting, logistics, etc.) to give them the context needed to work in managerial-level roles. They specialize their skills in marketing by selecting from a set of electives ranging from principles of professional selling to data analysis.<br><br>The marketing major is a 64-credit hour limited enrollment program. The program accepts 90 students yearly to start marketing coursework Fall semester. Students are encouraged to take 12-15 credits each semester after admittance so they can graduate in 3-4 semesters. Students take the marketing junior core, a 13-credit envelope of classes, their first semester.