This degree offers a comprehensive curriculum with a unique integrative business approach and provides a solid background for graduate study in sport or recreation management and other related graduate programs. The curriculum is designed to meet North American Society for Sport Management and National Recreation and Parks Association competencies. These standards are based on an understanding of business principles such as finance, sales, risk management, administration, marketing, and promotion. Core courses will focus on the contemporary nature of recreation and sport enterprises as well as analyzing and resolving challenges in the business and culture of sports. The foundation courses will comprise a range of upper-level courses that develop a breadth of understanding and skills to meet job competencies in sport and recreation management areas.