商业分析研究生证书为学生提供了商业分析基础。该证书的目的是满足市场中对数据驱动的业务决策的巨大且快速增长的需求。学生学习如何在业务决策中理解和应用数据分析技术。对这些技能的需求主要是由消费者在非结构化数据生成过程中呈指数级增长（通常被称为“大数据革命”）驱动的。考虑在商业分析中攻读研究生的学生将学习如何将抽象数据转化为重要数据。可用于业务决策的信息。
Business analytics is identifying, mining, modeling, retrieving, sharing, analyzing, visualizing and interpreting an organization's data in order to make strategic business decisions.<br>A massive volume and a great variety of both structured and unstructured data are continually and rapidly being generated by consumers, digital devices, the web and organizational transactions. Businesses that can harness the potential of this data can achieve and sustain substantial competitive advantages.<br>The Business Analytics Certificate provides students with a foundation in business analytics. The aim of the certificate is to satisfy the large and rapidly increasing demand in the marketplace for data-driven decision making in business. Students will learn how to understand, apply and exploit data analytics techniques in business decisions and strategy creation.<br>Professionals with skills in business analytics are in high demand. The International Data Corporation (IDC) predicts a need for 181,000 people with deep analytical skills by 2018, and a shortage five times that number for managers with the ability to use data analysis to make effective business decisions.<br><br>According to Forbes, the five leading industries with the most job openings requiring big data expertise include Professional, Scientific and Technical Services, Information Technologies, Manufacturing, Retail Trade and Sustainability, Waste Management WM & Remediation Services.<br>Demand for business analytics skills is driven by the exponential growth in the generation, collection and storage of data and the ability to bring it to bear in making business decisions. The Graduate Certificate in Business Analytics will give students a strong foundation in business analytics, a skill set that is increasingly in demand in today's hyper-competitive and dynamic marketplace. Students will learn how to translate abstract data into information that can be used in strategic business decisions. This certificate will give students unique skills to fill the acute shortage in the business world for talent with proficiency in both business and analytics. In addition, students who apply and are accepted to the MBA program can use all four certificate courses to help satisfy their MBA concentration requirements. The Business Analytics Certificate Program is a designated STEM program.