Hospitality and Tourism Management (HTM) is the genuine warm welcome, friendly reception and treatment extended to guests through accommodations, prepared food and beverage services, entertainment, events, recreation and retail. HTM covers a broad spectrum of business sectors within the service industry. Hospitality and Tourism is a vast, exciting, dynamic, and rapidly growing industry comprised of many sectors with a wide variety of career opportunities. The hospitality and tourism management bachelor's program at the University of South Alabama utilizes faculty with strong industry experience and a network of industry partners to prepare students for local and global hospitality and tourism careers.