市场营销硕士课程可让您全面了解消费者决策制定和战略流程，从而为成功的市场营销职业做好准备。在当今的全球经济中，市场营销专业人员必须了解并预测世界各地可用的机会，并将其纳入其战略。专注于国际商务可以为学生提供设计和实施组织的全球营销策略的技能。例如，学生将学习文化，消费者行为差异，贸易政策和物流如何影响业务。
The Master's in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepares you for a successful career in marketing. In today's global economy, marketing professionals must understand and anticipate the opportunities available throughout the world and incorporate them into their strategies. A concentration in International Business provides students with the skills to design and implement an organization's global marketing strategy. For example, students will learn how culture, differences in consumer behavior, trade policies and logistics influence business.