NIU is the perfect place to study sport management. You'll benefit from our NCAA Division I athletics program and our strong ties to Chicago-area sport organizations. As you learn topics such as event management and marketing, you'll have opportunities to interact with industry leaders. Our alumni network can help you build a career in settings such as professional franchises and college athletics. Our experiential and research-informed program in Sport Management prepares you for the extensive career opportunities available with professional franchises, collegiate athletic departments, marketing and management firms, parks and recreation operations, and more.