该计划旨在为毕业生做好在企业传播中担任高级领导职务的准备。学生在SAMC和商学院上课，学习成为有才华的沟通者，为高级企业职位做好准备，涉及团队建设，项目管理，媒体应用和视觉传达。他们将对全球范围内的业务和竞争有基本的了解。在使学生成为竞选开发和交付的创意作家，设计师和领导者的同时，该计划还将培训他们以诚信领导。
This program will prepare you for broad, far-reaching impact in the dynamically changing field of media communication. Students may choose from three streams: professional writing, media studies, or leadership communication. Professional writers become adept at crafting non-fiction stories and prose for journalism, public relations, and the web. Media students understand the history and cultural significance of technology and develop skills in filmmaking, video games, and graphic design. Leadership students acquire skills in public speaking, team-building, persuasion, and intercultural communication. We are surrounded and influenced every day—for better and worse—by video, stories, social media, and constant connectivity. Employers across industries are actively seeking talented and well-trained communication professionals. The Media and Communication program at TWU prepares you to effectively speak, write, and visually communicate in order to engage and transform our media-saturated world. As a student of Media and Communication, you will take courses that encourage critical thinking as you develop your skills in written, spoken, and visual communication. You will have the opportunity to specialize in Media Studies, Professional Writing, or Leadership Communication, with minors available in Film Studies and Professional Writing.