Content creators are marketers and digital storytellers. They provide information to guide our decisions, entertain us and keep us up-to-date on the latest news. Their job is to attract and engage followings, bring new visitors to websites, and ultimately generate revenue for themselves or their business. The occupational endorsement in content creation provides education and training to prepare students to enter the online content creation space. Training will emphasize skills needed to develop an online presence, business and self-employment, personal finance, basic computer and peripheral support, troubleshooting, and managing groups of people. Students will be equipped with skill sets enabling them to enter into various digital content creation platforms such as streaming, vlogging and other social media sites with the preparation and principles to run their accounts as an effective business.