The Department of Life Sciences Communication (LSC) is one of the world's leading science communication programs, working at the intersection of science, media, and society. The LSC major teaches students how to understand the way we all make sense of increasingly complex scientific breakthroughs. This theoretical background is a foundation to effectively communicate about controversial science topics in areas such as the environment and natural resources, health, agriculture, and new science technologies like gene editing and artificial intelligence.<br><br>Students receive instruction across multimedia platforms such as print, audio, video, and web. They are taught how to target and create communications for both news and marketing. Most important, they learn how to plan strategically and implement the most effective communications for diverse audiences.