公共关系专业是要与主要受众建立影响，互动并建立关系，以对组织的看法有所贡献。公共关系专业人士具有的技能将有助于通过多种渠道深入了解营利性，非营利性和政府部门内部和外部公众的组织信息发展。该计划的学生将发展战略规划，写作，组织，数字媒体和人际交往能力，从而使他们能够协助组织开展多项促销活动。大学传播与艺术学院的公共关系计划为学生提供了该学科的综合方法。课堂，作业，项目，实践和必要的实习都利用所有促销工具，以确保在瞬息万变的综合公共关系行业中取得职业成功所必需的知识和技能。
In an increasingly connected world, public relations professionals who have the knowledge and skills to influence, inform and create relationships with key audiences are in higher demand than ever before. Gannon's public relations program offers you a flexible, diverse and rigorous curriculum that prepares you to secure your career and contribute to the way your workplace is viewed in meaningful ways.<br><br>Respond to the strong demand for professionals trained in social media in the public and private sector.<br>Learn from faculty that have had successful careers in the disciplines they teach.<br>Channel your creativity and communication skills into a challenging and rewarding career.<br><br>Gain real-world knowledge through key public relations courses including:<br><br>Principles of Public Relations: Study strategies and communication tools in relation to an organization's efforts to communicate and position itself with its internal and external publics.<br><br>Strategic Public Relations: Develop your public relations skills and apply the fundamentals of the industry with an identified client.<br><br>Integrated Marketing Campaign Development: Collaborate in teams as an in-class agency to compete and win the account of an actual local nonprofit organization with the guidance of a local advertising professional.