Identified by the U.S. Dept. of Commerce as one of the fastest growing career fields, the Advertising/Integrated Marketing Communications Certificate will build these skills for you Understanding media and markets, Learning how corporations communicate effectively, Learning how to effectively manage integrated marketing communication. You will be exposed to the latest thinking regarding creating and writing ads and skillfully placing them for maximum success in influencing customers. You will also learn how to manage the relationships between advertising agencies and their clients.