随着消费者每天都看到数百万条消息，广告商必须使用创造力，技巧和策略来影响其受众。特梅林教育与研究广告学院（TAI）训练学生寻找独特的广告解决方案，为在广告代理商，媒体公司，企业营销部门，设计工作室等工作的工作做好准备。TAI位于前五名的媒体市场，通过实习和客座演讲，行业实地考察，定向研究和年度讲座系列，为行业经验提供了许多机会。学生还可以选择通过伦敦SMU提供的广告课程和其他SMU批准的课程出国学习。小班授课可确保广告教授的个人注意力，他们都是杰出的学者和行业领导者。深入的项目和实习为学生做好了担任客户经
With consumers seeing millions of messages throughout each day, advertisers must use creativity, skill and strategy to make an impact on their audiences. The Temerlin Advertising Institute for Education and Research (TAI) trains students to search for unique solutions in advertising, preparing them for work in advertising agencies, media firms, corporate marketing departments, design studios and more. TAI is located in a top-five media market that affords many opportunities for industry experience through internships and guest lectures, industry field visits, directed study, and an annual lecture series. Students may also choose to study abroad, through advertising classes offered at SMU-in-London and other SMU-approved programs. Small classes ensure personal attention from the advertising professors, all of whom are prominent scholars and industry leaders. In-depth projects and internships prepare students for careers as account executives, account planners, media planners, art directors, copywriters and brand managers.