The media studies emphasis introduces students to the knowledge and skills that will prepare them for lifelong success in media communications. Course work includes instruction in mass communication theory, internet studies, media history, film and television criticism, screenwriting and media production. Graduates with this emphasis regularly find employment in film and television, media marketing and public relations, media and entertainment management, corporate media production, instructional technology, web programming and design, social media management, advertising and information and communication technology. The history and theory courses provide students with a context for understanding the opportunities and challenges of media communication. Courses emphasize the development of media technology, the way different forms of media affect content and strategies for critical citizenship and consumption of media messages.